Monday 29 April 2013

New AdWords Campaign Off to a Flying Start

Just started setting-up a Google AdWords Campaign for my new client. A small local business called Clarkes of Walsham located in Walsham-Le-Willows, near Bury St Edmunds.

They have an online sales web site. The first product I'm promoting for them is a Barbour Chelsea Quilted Jacket.

This is a national AdWords Campaign, so I'm competing against the BIG BOYS. Ooh scary.
However, I've got it to 4th place on Google already for most of the keywords. I'm still looking for those all important top 3 placings though, but already I'm above John Lewis, House of Fraser and Amazon.  How cool is that!!!

AND I still have some new tricks up my sleeve. Yeah, bring it on!

Wednesday 24 April 2013

Another Trip to Sittingbourne Required

Well looks like I'm going down to Sittingbourne again shortly. The spray pump has packed up on me again! That's the second time since I had the machine serviced and PAT tested in December. Fortunately I have a spare machine so I can still complete today's job to a very high standard.

Two New Jobs in Today

Two new jobs in today. One to clean carpets in the apartment above where I am now, plus a new job resulting from my Google Adwords Campaign. I also had two other enquiries and I am just waiting hear back.

Second Job Today For Emma Parker Apartments

Emma Parker must have been pleased with the carpet cleaning I did for her on Monday. She has asked me back to do the apartment above. That's two flights of stairs I now have to climb with all me gear. Ho-hum. Pleased to be of service.

All Good Stuff

Well I met the team from Clarks of Walsham-Le-Willows yesterday. It's all very positive. Really looking forward to helping out this local family business with their internet presence for their new web site at http://www.clarkesofwalsham.co.uk. They have a great range of fencing and gates including made-to-measure. I might have one myself as my garden gate is falling to pieces now. Exciting challenges ahead.

Monday 22 April 2013

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Exciting Meeting Set-up For Tomorrow

I have a meeting tomorrow with a new client.

The client and I are both very excited about this new project and I'm very much looking forward to the challenges that it is going to throw up. Can't say too much yet though, but it will be profitable for both of our businesses, especially their's I'm hoping, as that is what this is all about.

I'm just glad to be able to help and save them from the rogues out there, of which there are plenty and are only too willing to prey on small businesses like ours.

New Client Today in the Holiday Rentals Business

Had a new client today in the holiday apartments business. First carpet cleaning job completed for her today. A very nice holiday/short term lease apartment with 2 bedrooms in the centre of Norwich. Very close to the Maidshead Hotel. Has it's own off road parking space too. I met the two couples in the apartment above and they have had a lovely stay too. They are hoping that their AGM for next year is also held in Norwich so that they can stay there again. That's nice.

Thursday 18 April 2013

A Marketing Company Wants My Help With AdWords

Yesterday, through a recommendation from one of my AdWords clients, I was actually approached by a marketing company to take a look at one of their customers web sites with a view to attracting more traffic to their site, which is only a few months old.

Their client already has nearly a 100 employees so I will have to really make an effort to increase  customer awareness and boost their sales figures. No Pressure then.

They have a great looking website, professionally created, so shouldn't be too hard to get internet presence. However, I have already formulated a few tweaks and ideas to help with their SEO and I'm already planning the structure of a Google AdWord campaign for them. I'm looking forward to having a meeting next week to seal the deal, iron out the details and to agree an initial budget. Hopefully.

Who knows, this may be the first of many more of their clients requiring my IT services. Fingers crossed then.

OK, so who's next for a super carpet clean?

So I quiet week this week.

During the school holidays it's quite normal for things to be a little quiet.

Fortunately this gives me a chance to revamp my website and concentrate on improving my own SEO (Search Engine Optimisation).

Also it gives me a chance to concentrate on new AdWords Campaigns for my small business customers looking to increase their turnover through internet advertising.
My new Blog for Aardvac - Carpet and Upholstery Cleaning Specialists in Norwich

Website Address: www.aardvac.co.uk
Proprietor: Barry Parsons

About Me:

I've done many jobs in my 40 year career which means I have a many and varied set of skills and talents. I'm currently running 3 business initiatives. Obviously there is my main Carpet and Upholstery Cleaning Business, Aardvac, which was first started in August 1989 when I was due to leave the Royal Air Force after a 9 year career.

However I also run my Photography Business East Anglia Photo Services, specialising in Wedding Photography, Head Shots and Event Photography. I am a member of School Photo Pro and of the SWPP (Society of Wedding and Portrait Photographers). I have completed many training courses and seminars related to professional photography and I am continually upgrading my equipment.

As an approved electrician in my early years I can also do electrical work and install security systems such as intruder alarms and CCTV systems for my clients.

Finally, I am have some success running Google AdWords campaigns for local businesses. I started doing this after realising that there are so many companies out there ready to rip you off for  looking after you SEO and AdWords campaigns. Expensive lessons learned. But now I am better and more successful at running my own AdWords campaigns than any of the other rogue/cowboy companies out there, I chose to start offering this service to other small business owners to protect them from the same fate, but also as a good diverse business venture to keep me going during the quiet months. I have already had a number of calls from recommendations, so it looks like I shall have a new business to manage and more in line with my IT background.

In my spare time I like to do wildlife photography, acting and directing, manage my allotment and dream of retiring in the next few years to pursue all these hobbies.